UNderstanding

BRANDING & MARKETING

 

Branding is a set of marketing and communication methods that help to distinguish a company or product from competitors, aiming to create a lasting impression in the minds of consumers.

01. Strategy components

The key components that form a brand’s toolkit
include a brand’s identity, brand communication
and brand strategy. 

Branding Cornerstones
• Purpose – why you wake up every day.
• Consistency – of your voice.
• Emotion – users aren’t always rational.
• Engagement / conversion
• Loyalty – will they tell their friends?
• Competitive Awareness – why you?

02. BrAnding Statements

• Let your faith arise.
• Living a life that matters.
• Living a passionate life.
• Living God serving people.
• Hear it. See it. Live it.
• Bringing music to life.
• Music is my life.
• Where words fail, music speaks.

    03.   BrAnding Statements

    • Let your faith arise.
    • Living a life that matters.
    • Living a passionate life.
    • Living God serving people.
    • Hear it. See it. Live it.
    • Bringing music to life.
    • Music is my life.
    • Where words fail, music speaks.

      It is OK.

      Refocus and keep going. Now I know you may be thinking that I have no idea how serious your situation is. Well I may know a little about failures. Strategy is crucial driving force behind what all accomplishments as a brand, business owner, speaker and coach. My strategy changed, it became better and stronger and my vision became clearer as my passion grew. Do not lose sight. Set your goals, stay focused, have faith and work hard. Very hard. It will be ok.

       

      If you need more detailed coaching check out my Coaching program for a  six week course starting in 2019.

       

       

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